Search Marketing
A great way to get people to your website is through Google Adwords or yahoo search marketing and many others search platforms.You can pay to be placed on top of the search listing for certain words pertain to your website. You can be very specific when setting up your adwords campaigns. You can have the ads be served if specific requirements are meet by the web viewer, like certain words being searched for, location, language, etc.
If your website doesn’t have much SEO done for it is not going to reach the top of the search listings very fast. Sometimes it can take anywhere from 3 months to 2 years before your website starts showing up at the top of the search engine lists.
Marketing Aftermath can setup your Adwords campaigns
for you or you can do it your self at the two platforms below.
Yahoo Search Marketing
Sign up and get a $25 credit.
Google Adwords
adwords.google.com
You can decide how much you want to pay per link clicked for your ad being served. The higher the price the more times and the higher up your ads with me served on the page, so you are basically paying for your placement in the sponsored links area.
In the example below you can see the very top position is on the top of the search on the left side. It says Sponsored Links at the right and typically is a little colored to grab your attention. Typically there are 3 sponsored links on the top left. The first non sponsored link is the page with the highest SEO and highest organic link (free placement).
There is also a right side of Sponsored Links which typically get clicked on less frequently but depending on the ad word price it is well worth the price to show up on the first page of the content search. Typically people won’t click on a sponsored links until they have seen the company name or website 3 times, so even if they aren’t clicking on your link they might have read your description and now are familiar with your company name or website.
